Valeria Mejia, Jasmin Debono and myself were tasked with the responsibilty of creating all the creative assets for RMIT’s Pitch Night 2023. Held this year at ‘The Capitol' Theatre’, Pitch Night was an event where students pitch their work to agencies, and hopefully get their name out there (or for the lucky ones, a job.)
From conceptual ideation and building a theme based on insights, to logo creation, video directing and script writing, the art direction team visualised and established a clear visual identity that was suited to this years theme, ‘Hidden Aces’.
Taking inspiration from retro vegas advertising, art deco designs, and with a touch of magic and mystery, the Art Direction team, along with 6 others, worked hard to put together a night to remember.
Jackson Sharpe • Valeria Mejia • Jasmine Debono
PITCH NIGHT ‘23
INTRODUCTION VIDEO
When agencies and students first seated in the theatre before the night began, they were greeted with a short video - which led into a live segment. Here we re-introduce our theme for the night, and remind everyone of all the important bits and bobs they may be unaware of. This was a heap of fun to direct, and definitley something which I am most proud of producing for this event.
